With dozens of eSIM providers now competing for travellers' attention, choosing the right one has never been more important. We tested the top 5 providers across real-world conditions to bring you this comprehensive comparison for 2026.
Airalo
The largest eSIM marketplace with plans for 200+ countries. Airalo offers reliable connectivity, competitive pricing, and an excellent mobile app experience.
Pros
- • Widest coverage (200+ countries)
- • User-friendly app
- • 24/7 customer support
- • Competitive prices
- • Easy activation
Cons
- • Some regional plans have limited data
- • Prices vary by region
Holafly
Known for unlimited data plans in popular destinations. Holafly is ideal for heavy data users who want worry-free connectivity.
Pros
- • Unlimited data options
- • Simple pricing
- • Good European coverage
- • Easy setup
Cons
- • Higher prices for short trips
- • Limited country selection
Nomad
Offers some of the most affordable eSIM plans available. Great for budget-conscious travellers who still want reliable service.
Pros
- • Very competitive pricing
- • Good coverage
- • Simple interface
Cons
- • Fewer plan options
- • Basic app features
eSIMx
Specialises in Asian destinations with optimised network partnerships for the region.
Pros
- • Excellent Asian coverage
- • Good regional pricing
- • Fast activation
Cons
- • Limited outside Asia
- • Smaller provider
Maya Mobile
Premium eSIM provider with focus on quality and customer experience.
Pros
- • High quality networks
- • Great support
- • Reliable speeds
Cons
- • Premium pricing
- • Smaller coverage
Conclusion
For most travellers, Airalo remains the best overall choice in 2026 with its unmatched coverage and reliability. However, if unlimited data is your priority, Holafly offers peace of mind. Budget travellers should consider Nomad for its competitive pricing.